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We have chosen to support UNICEF because they are dedicated to advocating for the protection of children's rights, to help meet their basic needs and to expand their opportunities to reach their full potential.
Each year on November 20, we mark World Children’s Day to commemorate the 1989 adoption of the United Nations Convention on the Rights of the Child (CRC) – the most widely ratified human rights treaty in history. By ratifying this international legal framework, world leaders acknowledged that all children have inalienable rights. And they promised that governments would ensure that those rights would be protected and upheld.
World Children’s Day is UNICEF’s annual day of action for children, by children, marking the adoption of the Convention on the Rights of the Child.
Children’s rights are human rights. But in too many places today, children’s rights are under attack.
“Unfortunately, children today are living in a world that is increasingly hostile to their rights. Nowhere is this more obvious than in the experience of children impacted by conflicts.”
From a statement by UNICEF Executive Director, Catherine Russel:


